FullOut

What you see when you open your producer page

Signed out, your producer page is your events and your results. Signed in on a seat, a second section opens underneath it with the gyms behind those events.

Why producers ask for this
An event producer's attendee intelligence, with tabs for top gyms, geography, retention, prospects and other producers

Seats are part of a producer agreement, not a plan you can buy.

Apply to the producer program

Two screens, and a tab strip between them

Everything below lives in two places. Your own producer page carries the attendee work, behind a tab strip that only appears for people on your access list, and the program page carries your links, your traffic and your statements.

There is nothing to install and no dashboard to configure. The events you have already run are what fill these screens in.

Nobody outside your seats sees any of it. The public half of your producer page stays exactly as it is.

Every screen, in the order you meet them starting on your own producer page

Capture needed

/event-producers/[slug]/program signed in as the OWNER seat, iPhone 390x844 via WebKit, full page capture from the links and codes card down through the monthly statements table

  1. 01

    Attendee intelligence

    Sign in on a seat and a new section appears under your events. Everyone else, including gyms and parents reading your results, sees the page without it.

  2. 02

    Top gyms

    The tab you land on. Every gym that competed at your events, with its team count, its routine count and how many of your events it entered. Sort by any of them.

  3. 03

    Geography

    The same attendee list plotted on a map, so a cluster you have been serving for years and a state you barely reach stop being an impression.

  4. 04

    Retention

    Returning, new and churned, measured against the prior season. Underneath, the loyalty split: how many gyms came to one of your events, how many came to two, how many came to three or more.

  5. 05

    Prospects

    Active gyms inside your footprint states that did not attend, ranked by distance to your nearest event. Each row carries website, Instagram, phone and email.

  6. 06

    Event producers

    The landscape map. Every public competition on FullOut, color coded by producer, over a national layer of where gyms are actually competing. This is the markets you are not in, drawn.

  7. 07

    Your links and codes

    The program page opens with your referral link and your promo codes. A free signup through them stays credited to you even if that person upgrades months later.

  8. 08

    Per event campaign links

    A separate link for each event, so the entry email for one weekend and the results post for another are counted apart instead of together.

  9. 09

    Traffic and conversions

    Clicks on each link, and what those clicks turned into. Read it during a season rather than after it.

  10. 10

    Monthly statements

    One row a month showing what you earned against your minimum. We compute the statement, then a person on our side settles it with you.

  11. 11

    Seats

    Five of them. Owner, full, and analytics only, each carrying the Pro plan on that person's own account. The money is hidden from an analytics only seat, so a sales hire can work the prospect list without seeing your terms.

Click through it before you talk to us

Interactive tour slot

Start on a producer page signed in as a full seat, with the attendee section already open on Top gyms. Sort that table by events, then open Geography and let the attendee pins draw. Move to Retention, stop on the churned tile, then scroll to the one, two, and three or more loyalty bars. Move to Prospects, drag the distance filter in, and open the contact row on the closest gym that has never entered. Move to Event producers and zoom out to the whole country so the producer colors and the gym activity layer are both visible. Then jump to the program page: copy the referral link, open one per event campaign link, scroll past traffic to the monthly statement, and finish on the seats table adding an analytics only seat so the money disappears from that view.

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The three tabs seats live in

Geography and the landscape map are the ones you show someone. These are the ones you work.

Capture needed

/event-producers/[slug] Top gyms tab, FULL seat, desktop 1440x900, table sorted descending by events with the season label and total gym count visible above it

Producer program

Every gym that competed with you

Teams, routines and events per gym, sortable, and mapped on the next tab over.

Capture needed

/event-producers/[slug] Retention tab, FULL seat, desktop 1440x900, all three retention tiles and all three loyalty bars on screen at once

Producer program

Who came back, and who quietly did not

Returning, new and churned against last season, with the one, two, and three or more loyalty split under it.

Capture needed

/event-producers/[slug] Prospects tab, FULL seat, desktop 1440x900, distance filter applied and the top row expanded so website, Instagram, phone and email are all visible

Producer program

The gyms that have never entered

Ranked by distance to your nearest event, each with website, Instagram, phone and email on the row.

Testimonial needed

From: A named event producer, or the person on their team who holds an analytics only seat

Must say: Which tab they open first on a Monday, who they called off the prospect or churn list, and what changed in the entries at their next event.

Collect the name, title and program before this page goes live. Do not ship an unattributed quote.

See your own season on these screens

Tell us how many events you run and where. We will come back with what your season looks like on FullOut before anything is signed.